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About Us

WE CREATE, BUILD AND OPERATE HOSPITALITY BUSINESSES.

Copper Beech, founded by Matt Hobbs, is a global advisory and operating partner specialising in private members’ clubs and luxury hospitality developments.

We work with developers, private investors, international hospitality groups and sovereign wealth funds to conceive, structure, and launch complex hospitality and membership destinations.

Our work spans the full development lifecycle - from early-stage concept creation and market positioning to financial modelling, operational strategy, and launch.

Copper Beech has advised on projects across London, Dubai, Vietnam, Europe and North America, helping partners create distinctive destinations that are both culturally resonant and commercially resilient assets.

We have advised, owned and led market leading brands such as Soho House, The Groucho Club, The Sloane Club, The Ivy Restaurant, Scott’s, Caprice Holdings, Annabel's, Harry's Bar, The Roof Gardens, The George, Mark's Club and Bath & Racquets.

Whether launching a new concept, refining an existing venture, or providing strategic direction, Copper Beech delivers tailored strategies grounded in rigorous financial modelling and commercial insight.


The Copper Beech team is made up of accomplished professionals with extensive expertise in high-end hospitality, brand development, and global lifestyle projects. With a proven track record in launching iconic venues, managing complex F&B initiatives, and crafting exceptional guest experiences, the team seamlessly blends strategic vision with practical execution.